How to Share Your Creative Gifts

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The 3rd in our art business series with artist and art business expert, Crista Cloutier, who has been coaching other artists around the world on all aspects of their business via her program: The Working Artist.

The Working Artist
Share Your Creative Gift

I once dragged a film crew to the Scottsdale Arts Festival where the cameras followed me as I collected wisdom from exhibiting artists.

I wanted to capture the artists’ stories, learn tricks of the trade, get their insights into how this whole art fair thing works for them.

After all, sales at art fairs were exploding. More art was being sold at art fairs than at brick-and-mortar galleries.

I asked for consent to film our interviews. Everyone agreed, all were eager to share their knowledge and their web address so I could promote their work.

But one artist said NO.

Sure, he’d talk about art fairs, but there was no way he was going to let other artists see his work.

Why? Because other artists will steal his ideas.

I’ve Seen This Before

When I first moved to England a few years ago, I found myself in a small town that was teeming with artists.

But there was no arts community. No exchange of resources and information. No conversations about ideas. No real connection amongst the local artists.

I endeavored to change that, and organized a monthly meet-up of artists ­– at the pub, naturally.

It was so cool! People reported feeling more connected. Not only to other artists, but to their own work.

Except for one artist.

She refused to even attend, stating, “Other artists will steal my ideas.”

This attitude always startles me because as artists, our art is our legacy.

If your work inspires another artist to create her own response to it, there is no greater achievement. Period.

Your art, your ideas, grow from influences – both inside and outside art. These are gifts you have received, so it’s important to continue the cycle.

Because other artists are not your competition. Other artists are your professional colleagues.

Other artists are your warrior brothers and sisters on this unique path toward truth and beauty and meaning.

I believe that the more you help other artists to create and thrive, the more elevated your own work becomes in your community.

As an artist, you have so much to share. And when you share freely, when you open yourself up to giving, your supply of inspiration is endless.

So if you find yourself holding back from other artists, I urge you to resist that impulse.

Share your gifts and the world will present you with more.


Crista Cloutier

Guest Author: Crista Cloutier

Crista Cloutier has been actively involved in the contemporary art world throughout her career. Having worked as an international art dealer, curator, and gallerist, Crista is now the founder of The Working Artist, an online business school for visual artists. 

Honored as an “Influencer in the Contemporary Art World” by LinkedIn, Crista’s work has helped artists in over 80 different countries to exhibit and sell more art.

What’s Next?

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Eddie Davis

Back in 2018, Eddie decided there had to be a better way. He a baby on the way and a house full of original art from his ancestors. So he started building an art collecting app to catalog each piece and capture its story. And then he started buying (or trying to buy) original art in his home town of Atlanta, Georgia, United States and quickly discovered that nearly all artists had broken, out-of-date websites and made it nearly impossible to buy their work. So he connected his catalog app to a maintenance-free artist website. Somewhere in the middle, crypto NFTs exploded and then imploded, and the ETChster global community grew to ~15,000 artists and art collectors of all walks of life. Et cetera...